fbpx
Entertainment

VIZ MEDIA EUROPE Names Licensing Agent In Italy on the Eve Of My Hero Academia TV Debut

20 Sep - 2018

Tags from the story: My Hero Academia, VIZ Media Europe.

The leader in Japanese Entertainment in Europe and Starbright Licensing partner to expand the phenomenon anime My Hero Academia in Italy.

As VIZ Media Europe prepares for the television debut of the manga phenomenon My Hero Academia in Italy, a new agent has been appointed to represent the new generation anime brand to develop the consumer products program.

My Hero Academia, the new superhero anime phenomenon from Japan, is landing in Europe. The first season is about to start on Turner networks in Italy. The series counts already more than 63 episodes of 26 minutes (3 seasons), and many more to come.

This promising property announced as the new Naruto is already a massive publishing success with millions of manga sold in Europe. The new anime already available on VOD platforms is the top viewed series followed by a huge fans community on social networks.

VIZ Media Europe has named Starbright Licensing as licensing agent in Italy to introduce the franchise and build a strong licensing program.

The global franchise and brand ecosystem will include multiplatform Video Game to be launched this October 26th by Bandai Namco Entertainment, targeting a new generation of kids, teens and young adults. In addition, Dynit will be publishing the Home Video from this November.

The success of My Hero Academia is growing daily in Europe and we are convinced that it will conquer the Italian market”, said Aâdil Tayouga, EMEA TV Series / Films & Licensing Executive Manager, “We look forward to partnering with Starbright Licensing to continue to expand this phenomenon”.

We are very excited about this opportunity of collaboration with VIZ Media Europe. My Hero Academia is one of the most interesting projects of the last years and we are confident that Italian consumers reaction will be extremely positive”, said Giada Paterlini and Isabella Barone, co-founders of Starbright Licensing.

Subscribe to our newsletter


Read our last issue




TSBA GROUP SIGN LICENSEES FOR THE NATIONAL PORTRAIT GALLERY
TSBA GROUP SIGN LICENSEES FOR THE NATIONAL PORTRAIT GALLERY

The National Portrait Gallery sees new licensees signed as it re-opens its doors to the public on 22nd June following the launch of its new brand identity. The National Portrait Gallery has developed a fresh visual identity to better reflect its role as a gallery that...

read more
WILDBRAIN ANNOUNCES AGREEMENT TO ACQUIRE HOUSE OF COOL
WILDBRAIN ANNOUNCES AGREEMENT TO ACQUIRE HOUSE OF COOL

WildBrain Ltd. (“WildBrain” or the “Company”) (TSX: WILD) has signed an agreement to acquire House of Cool. A strategic extension of WildBrain’s focus on creative excellence, the acquisition significantly expands and enhances the Company’s pre-production capabilities...

read more
POETIC BRANDS SIGNS MULTI-YEAR ATARI CONTRACT
POETIC BRANDS SIGNS MULTI-YEAR ATARI CONTRACT

Poetic Brands has announced a multi-year deal with iconic gaming brand Atari, to launch a stylish range of apparel, accessories and homeware. This is the first European deal brokered by Atari’s global licensing agent Tinderbox. The partnership will see Poetic Brands...

read more