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Industry News

“Sophie la girafe” the indispensable license of baby’s early years

8 May - 2018

Tags from the story: Sophie la girafe.

Sophie la girafe Webserie in the USA and a lot of novelties for 2018.

Launched in October 2017 in France, the webserie Sophie la girafe meets a huge success! The webseries has already been watched over 5 million times since the beginning. It is available in new countries since early 2018: USA (on Hulu platform), Uk, South Africa, Egypt, Northen Ireland, Guinea, Tunisia (on Sophie la girafe YouTube channel), Russia (Teremok youtube channel) and India (on Lattu Kids youtube channels) and much more! The second part is coming for the end of the year.

Besides, a new line of DIY knitting kit of Sophie la girafe made by Stitch and Story company will be available in USA very soon. These kits are adorable and are dedicated for all knitting lovers! The layette will be launch in spring-summer 2018 in 10 new countries thanks to the danish partners Småfolk. A baby bedlinen completes this range.

For 2018, Sophie la girafe license reinforces its presence in France where she is now very well established. Thanks to the great success of its first edition “My Baby Album”, Marabout has launched a second edition of this book available since the beginning of the year. Marabout has also launched a cross stitch kit to create a Sophie la girafe embroidery. Baby shoes is now a new category for Sophie la girafe license. The license has partnered with a french company named Baby Love which manufactures ballerina and baby sneakers. The range of Sophie la girafe shoes is available for spring-summer 2018 in France and Belgium.

Trousselier has launched a new collection for Sophie la girafe with pretty nightlights, musical box and magic lantern. Thrilling new projects are coming for the end of the year/beginning of 2019.

DeLiSo is the contraction of Development Licensing Sophie la girafe. The company is in charge of the worldwide licensing right of Sophie la girafe.


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