Turner, a Time Warner Group will take part at the upcoming Bologna Licensing Trade Fair (#BLTF18) with a new, ironic and entertaining property, the TV series Rick and Morty.
Rick and Morty, a real cult beloved by millennials, tells the dangerous and bizarre intergalactic adventures of Rick Sanchez, a genius and crazy scientist and his nephew Morty, a teenager a bit awkward. The Adult Swim programming, the nightly block of Cartoon Network US, launched in 2001, offers TV series that stand out for an ironic and audacious entertainment and is available throughout Europe and in Italy on Netflix.
In Italy, the news for Rick and Morty continue also in the fashion world through the collaboration with the company Youth and the new capsule collection made of sweat-shirts and T-shirts dedicated to all to the young Millennials who are passionate about the most most popular and irreverent TV series of the last years. The collection will be on sale in Italy starting from May.