INK Global has announced the appointment of Hijinx as master toy licensee for ZAFARI – the new animation that’s set to be one of the biggest kids TV launches in years.
Spanning plush, figurines, collectibles, creative and role play categories, Hijinx will act as exclusive Global Manufacturer (excluding China, MENA and Japan) and will distribute the line across North America, Australia, New Zealand and U.K.
ZAFARI is the creation of animation visionary David Dozoretz and tells the story of a group of friends who inhabit a land where all the resident animals have been magically born with an amalgamation of varying skins, patterns and characteristics, making each individual truly unique.
A host of broadcasters have already come in on the project on a pre-buy level. These include France TV, Lagardere TIJI, SRC Radio Canada and SpaceToon. NBC Universal have picked up the global distribution rights and the first series will World Premier on TV in November 2017 (France and MENA).
Hijinx is a creative toy company committed to bringing exciting, inventive, and memorable play to kids of all ages. Drawing on a wealth of experience and knowledge, Hijinx has designed and produced license-focused toys for Beat Bugs™, Monster 500™ and more. Its patented, breakthrough Hijinx Alive™ technology enables toys to magically interact with broadcast, digital, and streaming content.
“We are extremely thrilled to be working with this brilliant and beautifully animated property,” said Norma Rosenhain, CEO of Hijinx. “We look forward to the opportunity to bring all the fantastic, unique ZAFARI characters to life in the marketplace.”
“ZAFARI speaks to the hearts and imagination of the whole industry, who have embraced the vision the project is built on– it has such an incredible pedigree through David Dozoretz and the underlying theme of celebrating differences has never been more relevant.” says INK Global Director Claus Tømming. “There will be huge demand for toys when it hits the screen and we’re confident Hijinx will do a fantastic job in bringing the essence of the story to life with an innovative and unique range of ZAFARI toys that children will adore.”