fbpx
Events

Spielwarenmesse reports continued success of World of Toys Pavilion in Hong Kong

12 Jun - 2017

Tags from the story: Spielwarenmesse, World of Toys.

Hong Kong Toys & Games Fair from 8 to 11 January 2018.

Spielwarenmesse eG’s overseas fair programme World of Toys organises international group appearances at selected trade fairs. Exhibitors have been receiving valuable support in presenting their company and products at the Hong Kong Toys & Games Fair since 2009. Taking place at the Hong Kong Convention and Exhibition Centre, the next edition of Asia’s most important toy fair is scheduled to run from 8 to 11 January 2018.

Companies showing at the Pavilion gain direct access to business contacts in the region. Spielwarenmesse eG gives its international exhibitors both technical and organisational assistance before and during the fair, whilst supporting them with an extensive range of services including stand construction and marketing as well as contacts on site.

At the Hong Kong Toys & Games Fair 2017, a total of 31 companies (up from 27 in 2016) from 14 countries (2016: 13) appeared at the World of Toys Pavilion, covering an extended area of 486m² (up from 443m² in 2016). The exhibitors were delighted with the overall outcome of the fair.

They were particularly happy with the outstanding service provided by Spielwarenmesse eG, who ensured that participation was smooth and problem-free. The range of services offered includes a complete exhibition stand with basic furnishings, a selection of service providers with recommendations, announcements and publicity in the fair organiser’s publications as well as marketing measures and promotions in the relevant specialist press.

Companies can register for the international pavilion in 2018 until 30 September 2017.

Further information and registration forms for World of Toys by Spielwarenmesse eG at the Hong Kong Toys & Games Fair can be found at www.world-of-toys.org/asia-pacific/hong-kong-toys-games-fair/.

Subscribe to our newsletter


Read our last issue




KIDS FIRST SECURES NEW PARTNERS FOR HELLO KITTY: SUPER STYLE!
KIDS FIRST SECURES NEW PARTNERS FOR HELLO KITTY: SUPER STYLE!

Kids First has secured a host of new global broadcast partners for Hello Kitty: Super Style!, an original 3D animated children’s programme based on Sanrio’s pop culture icon Hello Kitty. The 52 x 11-minute 3D animated show is co-developed with Amazon Kids+, which...

read more
GURU STUDIO APPOINTS JENNIFER OPPENHEIMER TO SALES TEAM
GURU STUDIO APPOINTS JENNIFER OPPENHEIMER TO SALES TEAM

Guru Studio has announced the expansion of its sales team with the appointment of Jennifer Oppenheimer as International Sales and Licensing Manager. The new hire comes as the studio continues to grow its roster of original IP as well as its global distribution and...

read more
COCOMELON HUGMEES BY SQUISHMALLOWS
COCOMELON HUGMEES BY SQUISHMALLOWS

Moonbug Entertainment announces the global launch of CoComelon HugMees by Squishmallows, expanding its portfolio. Moonbug Entertainment, a subsidiary of Candle Media, has announced the global launch of CoComelon HugMees, a new collection from the number one plush...

read more