THIS IS IRIS Licensing Reps DEER LITTLE FOREST in UK, Eire

Ex-Random House and Simon & Schuster Art Director MARGARET HOPE Joins Picture Book Project.

Koko Rose Media has teamed up with premium Licensing Agency This is Iris to bring arts & lifestyle brand Deer Little Forest, created by illustrator Jo Rose, to the UK and Eire. This is Iris joins a network of agents in Europe, North America, and Asia, upping the property’s presence in an impressive 29 countries.

“We are thrilled to be working with Koko Rose Media and Deer Little Forest. Jo’s distinctive art style has already attracted many key partners across the world with key categories such as publishing already under development. Jo’s love of storytelling and her attention to detail shines through each and every element of this collection and we are sure that Deer Little Forest will be an attractive option for UK partners across the board,” commented Sarah Lawrence, Managing Director of This is Iris. “These loveable woodland creatures immediately lend themselves to a number of possible collaborative opportunities with greetings cards, calendars and stationery already under discussion.”

“We could not be happier to be partnering with Sarah and her hugely talented team; their beautifully curated catalogue of IP’s is the perfect home for Deer Little Forest,” added Lisa Hryniewicz, Managing Director of Koko Rose Media. “We have long admired the ingenuity with which Sarah approaches brand development and the creativity of her ideas…we can’t wait to see what she will accomplish in this key market!”

Founded in 2014 by Sarah Lawrence This is Iris is a creative licensing agency that represents high-end artists, IP owners and brands worldwide, such as Elle and Everest, The Great Majesco, British artist Beryl Cook, and international designer Catalina Estrada. Prior to setting up This is Iris, Sarah garnered 20 years of experience in senior management and creative positions at top UK licensing and creative agencies. As an established and well-respected veteran of the industry, Sarah often contributes to trade events as a panel moderator or mentor for new artists entering the field of licensing.

Deer Little Forest is an Arts & Lifestyle brand created by Jo Rose featuring an esoteric collection of mischievous animal characters and nature-inspired designs. The high-end property has been licensed across stationary, housewares, digital games and magazines. An ambitious publishing plan is underway, with a picture book being developed in partnership with Ingrid Selberg (former Managing Director, Simon & Schuster) and Margaret Hope (former Art Director at Random House, Simon & Schuster and the BBC); while a new series of baby book concepts launched to great acclaim at this year’s Bologna Children’s Book Fair.

All Deer Little Forest rights are held by Koko Rose Media, a joint venture between Managing Director Lisa Hryniewicz and Creative Director Jo Rose. International licensing rights are managed by: Brand Licensing by Burda (Germany and GST); Icon Company (Russia, CIS); Think Tank Emporium (US & Canada): and Empire Multimedia (China, South Korea, South East Asia).