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ADDITIONAL PLANS REVEALED FOR LICENSING WEEK

5 May - 2017

Tags from the story: Licensing Expo, LIMA.

Weeklong event is designed to assist licensing professionals participating in Licensing Expo to maximize their time in Las Vegas.

UBM’s Global Licensing Group has revealed additional plans for Licensing Week, taking place May 22-25, in conjunction with Licensing Expo at the Mandalay Bay Convention Center in Las Vegas, NV. The weeklong program has expanded to include new and returning educational and networking events surrounding Licensing Expo. The new offerings include a full slate of business-building opportunities for attendees and exhibitors that are designed to enable licensing professionals to take full advantage of their time in Las Vegas. New additions to the calendar include industry events, networking opportunities, exclusive parties, and invitation-only Entertainment Showcases.

The invitation-only Entertainment Showcases will debut on the first day of Licensing Week, May 22 at 9 a.m., and provide participating companies with the opportunity to feature upcoming projects and properties. Companies hosting private Entertainment Showcases during Licensing Week include Cartoon Network Enterprises, Disney Consumer Products and Interactive Media, Hasbro Consumer Products, Mattel, Nickelodeon, Sony Pictures Consumer Products, Sony Pictures Worldwide Partnerships, Twentieth Century Fox Global Partnerships, Universal Brand Development and Warner Bros. Consumer Products.

Sponsored by the International Licensing Industry Merchandisers’ Association (LIMA), Licensing Expo will remain the centerpiece of the week, taking place May 23-25. The show floor hosts more than 5,000 brands from all categories and countries around the world. New exhibitors for 2017 include Scott Living/The Scott Brothers, Dezign Your Mind and Amazon Studios among others. Returning exhibitors also include Authentic Brands Group, CBS Consumer Products, Edge Americas Sports, Inc., J!NX and more.

Licensing Week is the new destination for industry professionals. The number of events continues to grow with Licensing Expo as the anchor with new attractions added each week,” said Jessica Blue, Senior Vice President, Licensing, UBM. “We are excited to expand Licensing Week and bring key events together in an easy-to-manage calendar. This is the hub for the licensing industry and will allow visitors to maximize opportunities and attend a multitude of diverse events without leaving the city.

Key components of Licensing Week include the Opening Keynote featuring Cole Gahagan, Chief Commercial Officer of Fanatics Inc. (free to all Expo attendees); Orientation Session; Licensing UniversityTM; Matchmaking Service; Opening Night Party; Art & Design Mixer; Agents’ Business Forum; the annual LIMA International Licensing Awards and the Women in Toys Breakfast, among others. Learn more about Licensing Week at licensingweek.com

Licensing Expo, the longest running licensing tradeshow, has connected the world’s most influential entertainment, character, fashion, art and corporate brand owners and agents with consumer goods manufacturers, licensees and retailers for more than 35 years. Attendees come to spot trends, build strategic partnerships and secure promotional tie-ins. Millions of products across the world started as a conversation at Licensing Expo. This is where brand owners, licensees and retailers find the right partners to expand their businesses and create relationships.

Sponsored by LIMA, Licensing Expo takes place, May 23-25, 2017, at the Mandalay Bay Convention Center, in Las Vegas, NV, during Licensing Week, May 22-25, 2017. Complimentary registration for the Expo is available at licensingexpo.com/reg17


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