Industry News

Xilam Animation – Licensing Expo highlights

4 May - 2017

Tags from the story: Licensing Expo, Xilam Animation.

Xilam heads to Licensing Expo with an exciting, diverse slate of properties headlined by Oggy and the Cockroaches, brand new series Paprika and Zig & Sharko.

Xilam is one of Europe’s leading animation companies, producing and distributing original children’s and family entertainment content in both 2D and CGI formats across TV, film and digital media platforms.

Rapidly becoming a favourite among 6-9 year olds, Oggy & the Cockroaches is hilarious, fun and full of surprises. With incredible worldwide viewing figures and exciting new licensing activity, the brand is growing globally.

Licensing activity continues to ramp up on the property with a significant master toy partnership recently announced with leading manufacturer Lansay, to bring the beloved cast to life via toys. Lansay will release product at retail in France in the first quarter of 2018 following the relaunch of the show on Gulli in France.

Xilam also has several licensing agents on board including South East Asia’s Empire Licensing, Italy’s Discovery and Dream Theatre for India, with a raft of new collaborations in various regions announced shortly. These partnerships underpin Xilam’s strategic decision to have a stronger and broader international consumer products offering.

Season 5 (78 x 7’) is set to rollout internationally this year on a number of leading broadcasters in key territories including France’s Lagardère Active channel Gulli which will air the new season in September. Additional broadcasters include Cartoon Network Asia, Latin America and Africa, RTBF and VRT in Benelux and K2 and Frisbee in Italy.

Season 5 will see Oggy exploring the great epochs of civilization — from prehistory, Greek Mythology and the Renaissance, to the Roaring ’20s and beyond, meeting legendary figures on his quest to destroy those pesky roaches. Seasons 6 and 7 (156 x 7’) – both in production – will premiere from 2017 to 2018, all produced in 4K.

The brand is distributed in more than 160 countries around the world and is watched in 600 million homes.

Momentum is growing for Xilam’s first preschool series Paprika with the 78 x7’ 2D-animated series currently in production.

The new comedy series follows the lives of adventurous twins, Olivia and Stan. The show, commissioned by France Télévisions, K2 and Frisbee (Italy) and Disney Junior (EMEA), is an ideal property for licensing across both boys and girls’ key categories. Xilam is currently seeking licensing partners for the property.

Paprika is set to air in France this Fall, followed by premieres in EMEA on Disney Jr and K2/Frisbee in 2018.

Zig & Sharko, Xilam’s new slapstick comedy for 6-10 year olds, is winning ratings on Gulli in France, K2 in Italy, Super RTL in Germany, Nickelodeon India and Disney Asia to name a few.

Season two of Zig & Sharko continues the comedic chronicles of a hungry hyena’s futile schemes to take a bite out of a beautiful, naive and theoretically delicious mermaid named Marina, who is under the protection of a tough-as-nails shark.

Xilam is seeking publishing, outdoor toys, promotion and seasonal partners to extend the scope of the brand globally.

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