fbpx
Industry News

Paladone and WBCP UK & Ireland Develop New Harry Potter Gift Range

26 Jan - 2017

Warner Bros. Consumer Products UK and Ireland (WBCP UK & Ireland) and award-winning gift licensee Paladone have teamed up to create a brand new range of Harry Potter gift items.

The UK’s leading company for gift supply, Paladone’s new Harry Potter range is led by a number of on-trend innovative items including the stunning Harry Potter Hogwarts LED Crest Light, as well as the beautifully designed Harry Potter Colour Change Glass that features the iconic Hogwarts crest, including the symbols of each of the four school houses: Gryffindor, Hufflepuff, Ravenclaw, and Slytherin, alongside the famous school motto – ‘Draco dormiens nunquam titillandus’ (Never Tickle a Sleeping Dragon). When a cold drink is served in the glass, the design comes to life, with each of the four quadrants changing to their respective colours of scarlet, green, yellow and blue, all within the gold outline of the crest.

Available now at Sainsbury’s, Amazon.co.uk, The Hut Group and Shop Direct, Paladone’s new Harry Potter range also includes mugs, notebooks, gadgets and decals perfect for personalizing laptops and tablet devices, as well as Hogwarts-themed playing cards that make perfect Christmas gifts or year-round favorites for Harry Potter fans of all ages.

Yann Le Bouedec, Commercial Director at Paladone, commented, “Together with Warner Bros. and our valued retail partners, Paladone are so excited to be bringing to market our unique developments within one of the most loved brands of our time. It’s no surprise that demand for the range has been unprecedented – we are bringing discerning fans the highest quality items and it’s clear they have the appetite for our smart and immersive collection of Harry Potter products.”

Preston Kevin Lewis, General Manager, Warner Bros. Consumer Products UK and Ireland, said, “Through this range, Paladone offers what its consumers want, whilst driving innovation and respecting the brand values of Harry Potter. They are a partner with an excellent track record of delivering results, and we’re delighted to be working with Paladone on this range and look forward to replicating our past successes with them.

Subscribe to our newsletter


Read our last issue




VANS DEBUTS SESAME STREET COLLECTION
VANS DEBUTS SESAME STREET COLLECTION

Vans has announce the collaboration with one of the most impactful television programs of all time: Sesame Street. Highlighting both brands’ shared focus on creative discovery and uplifting a “We All Belong” message, the Vans x Sesame Street collection honors the...

read more
BING SELECTED BY ITALIAN SOCIETY OF PAEDIATRICS AND ASSONIDI
BING SELECTED BY ITALIAN SOCIETY OF PAEDIATRICS AND ASSONIDI

Bing has been selected to front a new campaign from the Italian Society of Paediatrics and nursery trade association, Assonidi. The campaign, Healthy Habits for Children, the first of its kind to be launched by the national medical body, will help support grown-ups...

read more
PENGUIN VENTURES PARTNERS WITH EXPERIENCES EVERYWHERE
PENGUIN VENTURES PARTNERS WITH EXPERIENCES EVERYWHERE

Penguin Ventures partners with Experiences Everywhere for the The Snowman and The Snowdog: An Immersive Christmas Adventure experience. This Christmas, audiences will be invited to step into the enchanting World of The Snowman.  First created by Raymond Briggs as a...

read more